Help for Heroes was founded in October 2007 to support those with injuries and illnesses sustained in the British Armed Forces. We knew that the public would like to ‘wear their support’ and wanted to sell some hoodies and t-shirts with the Help for Heroes logo on it. We set-up Help for Heroes Trading as charities can only sell new products through a separate Trading company. It is 100% owned by the charity and gifts all its profits to Help for Heroes, enabling the charity to support the wounded, injured and sick.
What started with only nine products including the iconic H4H wristband has evolved and, today have over 500 high quality branded available.
When you buy from us your money really does make a difference. But whatever way you want to support our heroes, it all makes a difference. With events, challenges and opportunities to get involved around the country, you can be inspired to do your bit.